As part of the Ministry of Land, Infrastructure and Transport's Smart City Challenge Project in the City of Incheon, we conducted a Smart Mobility Living Lab(2019~2022). This project aimed to address transportation issues in Incheon by experimenting connected Multimodal services, including demand-responsive buses and micro-mobility
In order to improve mobility and accessibility in transportation vulnerable areas, MoD (Mobility on Demand) Services are provided to Yeongjong, Song-do International City and Geumdan and Geyang.
Example of Integrated
A real-time on-demand bus
This Living Lab served as a bridge between citizens and policy. We worked with citizens to analyze & visualize demand patterns in high-traffic areas and times, identifying key spots. This information contributed to the establishment of demand-responsive bus routes. We also collaborated with public, private and citizens in designing policies such as integrated service subscriptions and bus usage policies.
Living-Lab Activities and Outputs
Subscription plan design
Analysis of public transportation
demand data by time slots
Data visualization through
data analysis with citizens
Subscription plans designed by
public, private and citizens
Designing DRT Service Policies
based on citizen experiences
Citizen IoT sensored
Open a path to the world
Smart mobility, meet the future!
Driving Tomorrow, Future Mobility for a Connected World